Category Archives for Marketing

More of October’s Marketing Mix Monthly

October’s Marketing Mix Monthly – Part 2 As promised, here’s the rest of that monster round up of marketing news and tips from during October. On the 31st we scared up some news on Email Marketing, Video Marketing and Social Media. Today it’s Metrics, Strategy and Nonprofit related marketing tips. Enjoy the roundup! Metrics news: […]

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Marketing Mix Monthly – Don’t let October scare you!

October Marketing Mix Monthly Recap Wow, this may be a MONSTER mash [groan] of Marketing Mix news. In fact, it’s so ‘monster’ that today’s wrap up of October marketing news will only look at the best posts and news I’ve read on 3 main areas: Email Marketing, Video Marketing and Social Media. Check back soon […]

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Google’s Hummingbird and what it might mean for your marketing

What might Google’s latest algorithm shift -‘Hummingbird’ – mean for your marketing? Google is at it again! Google is changing its algorithms more frequently than most people change their sheets.  [10x in 4 mo, yeah, that’s a lot. For algorithms, and maybe even sheets.] By now you’ve likely heard or read about Google’s latest change […]

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Strategy First – to avoid common mistakes in marketing planning

Put strategy first – before tactics in your marketing You’ll thank me for that advice no matter what industry you are in, small business or large business, B2B, B2C or nonprofit. Starting with a sound strategy – including clear objectives, measurable goals, metrics and THEN tactics  will lead to more successful marketing. I’ll be writing […]

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Marketing Mix Monthly – September blog round up

Compilation of the best blog posts on marketing in September! In true InfoHound fashion, we’ve found and compiled some of the best blog posts of September all about marketing! Marketing strategy, value, LinkedIn for marketing, video marketing, events and non-profit marketing tips. Hope you find these useful like the InfoHound did! And look for the […]

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Google takes away the keys to keyword research for marketers

Google, keyword research and marketers Well, hell. Figuring out how folks found your website and landed there has gotten a whole lot harder thanks to Google. A staple tool of webmasters (novice and pro alike) and marketers – keyword research – is changing or disappearing. Google has basically ‘hidden’ the search results of ALL users […]

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Learning to love change

Changes, tweaks and adjustments coming soon! A bit of remodeling and upgrading coming here to the home of The InfoHound. I’ve been watching videos & webinars; reading books, articles, blog posts, emails, trade press,  and magazines; attending events and conferences, ‘going to class’ and generally learning so much good stuff lately that my head might […]

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