Hi, I'm Jennifer.
Want to get smarter about social media for your business?
Monitor Social Media to be a Smarter Marketer Social media isn’t just a tool for promoting your solopreneur work – it’s a way to connect with your customers, offer customer service, and it is a great marketing research tool. Social Media for Market Research PLUS Marketing You can find out a lot about your niche, […]Continue reading
Having Trouble With Your Website or Blog Post Images Not Showing Up When You Share to Facebook? You’re not alone. I was participating in a group ‘challenge’ recently, all of us solopreneurs encouraging each other to create and share useful content for our different niches. It was awesome! But … so many folks in the […]Continue reading
Solopreneurs Are Busy So It Helps If Someone Gives Us TONS of Content Ideas to Use Being a solo business owner means we are ALWAYS busy. Marketing our business to fill up that pipeline of interested prospective clients takes as much or more work than our client projects. But don’t put it off, push it […]Continue reading
The Goal of Every Act of Marketing Is to Inspire an Action – Have You Tried These “Under the Radar” Tips? Can we all agree that Marketing is about a conversation with a specific audience, convincing or inspiring them to take your desired action? Well, now we’re on the same page I hope! But sometimes […]Continue reading
Your Solopreneur Business CAN Successfully Weather the Recent Facebook Changes Yes, Social Media Changes Fast. And Facebook Changes Seem to Hurt Small Businesses Especially! Unless you’ve tuned out all news lately (understandable some days) you’ve probably encountered a lot of fretting, worrying, wailing, and wondering about what the latest announced changes from Facebook could mean […]Continue reading
10 Quick Fixes for Better Marketing With YouTube You’ve read my posts about all the facts on why video is hot, hot, hot. You’ve heard it from other coaches and solopreneur leaders, marketing experts, and umpteen online courses or emails. So you have a YouTube channel and you’re making some videos. Great! Now here are […]Continue reading
The Key to Great Content: Become an Authority in Your Niche Know. Like. And Trust = the keys (to CM and your biz) Those words and core concepts are the keys to avoiding those big, huge mistakes in marketing and to producing meaningful content that your audience, whomever they are, wants. Really, really wants. […]Continue reading