What You Can Learn From My Decision to Finally Change Email Marketing Providers and My Migration to ActiveCampaign After hemming and hawing for months, maybe more like a year+, researching, and wondering if I should switch email marketing systems … I finally made the decision and started the process to migrate from one email marketing […]Continue reading
So, What IS Content Curation and How Does It Help for Easier Solopreneur Marketing? Naturally, as trained library professional (once one, always one), curation is right up my alley. Without that degree I’d still be a natural, life-long learner and sharer of information. I consider it a core part of my business to go find […]Continue reading
Solopreneurs – Find What Works for YOU for Productivity and Run Your Business, Don’t Let it Run You! There are soooo many tips out there all saying they have the secrets, magic, or right way for people, especially entrepreneurs, to be oh so very productive in their business. Maybe you’ve heard of or tried: miracle […]Continue reading
It’s Wise to Plan Out Where Your Business Marketing Is Going with SMART Goals If there’s one thing that keeps many solopreneurs stuck, its lack of clarity. You know you’re so much happier being a solopreneur instead of spinning your wheels at a soul-sucking job. But many days you aren’t clear on what steps to […]Continue reading
I’m So Glad You Asked What’s a Bundle Sale and Why Do I Want to Buy One? TL;DR – this became an epic post when I thought about and wrote down all the things I wish I’d known years ago before I first encountered what I now know is a “bundle sale,” and its companion, […]Continue reading
Hey Solopreneurs! You Need a Marketing Action List More than You Need a Full Blown 12-Month Plan Here’s a serious hot take from a former ad exec and a current marketing consultant, coach and trainer – how about NOT writing out a full 12 month marketing plan! “What’s happened to you Jennifer?!” you’re wondering. I […]Continue reading
How to Start, Manage, and Grow Your Social Network Without a Huge Time Commitment Even if you missed my recent training sessions on Smarter Social Success, you’ve probably heard me argue that as busy solopreneurs we need to be careful and wise about where we spend our marketing time on social media. Be where your […]Continue reading
Hi, I'm Jennifer.
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