If you know anything about me, either as my once alter ego The InfoHound or with my library degree and my teaching work, you know I love testing and trying new tools, apps, software, gear, and gadgets. I try to do my homework (hey, I’m a trained librarian after all!) and research gear and tools before I try, buy or recommend. That's a big reason you're here, right. I suggest you do your research too, even with things I’m recommending to you here.
I like a LOT of tools, but I'll try to highlight my faves here. I'll tell you why I like a tool, why I prefer one over another I tried, and what I maybe exploring next. I'll give you book recommendations – because, hello, librarian here. 😉 I'll also list pages or solid, ‘evergreen' posts that have top resources for making you a smarter marketing solopreneur. This is the one-stop-shop for smart, mighty marketing resources
I wrote a FAQ explaining what PLR/White Label or Licensed Content is and why a solopreneur like you or me might be interested and use something like that in our business. I want to demystify it and take away some of the fear factor that I know I had when I first encountered the notion of paying for ghostwritten content. Yes, it can be legit and good and yes, it can make sense for you!
I have recommendations for you in tools for website building, email marketing, social media monitoring and management, graphic design, and photo/video. I keep adding to, and tweaking, my list so it gets its own page.
Some of the great marketing books on my office bookshelf:
Hi, I'm Jennifer.
Discover few of my fave tools to save time and make social media work smarter for your solopreneur biz marketing.
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