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Category Archives for Content Marketing
How to Find + Use Diverse Images in Your Small Business Marketing Materials
Solopreneurs or Small Business Still Need to Know How to Safely Use Images for Marketing I’ve written articles and given presentations on basics of graphics and finding good, quality, safe-to-use stock photos for marketing, but it finding and properly using images online can still feel tricky. And most of that teaching about images had been in […]
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Solopreneurs Guest Posting Tips 2020
How Solopreneurs Can Be Good Guest Blog Posters Today in 2020 First up – submitting and writing guest blog posts is not dead nor banned by Google! But yes, the rules have changed somewhat and we need to know what it means to be a good guest poster in today’s environment. How can solopreneurs still […]
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Smart Content Curation for Quick Solopreneur Marketing Wins
So, What IS Content Curation and How Does It Help for Easier Solopreneur Marketing? Naturally, as trained library professional (once one, always one), curation is right up my alley. Without that degree I’d still be a natural, life-long learner and sharer of information. I consider it a core part of my business to go find […]
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Solopreneur Pals Don’t Make These Blogging Mistakes
It’s a Crowded Online World and We Can’t Afford to Make Mistakes With Our Websites and Blogs We are long past the days when we could just add a blog to our website and post whatever we felt like, whenever we felt like, and just talk randomly to our potential audience and watch traffic and […]
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Over 100 Ideas for Content Solopreneurs Can Use in Business
Solopreneurs Are Busy So It Helps If Someone Gives Us TONS of Content Ideas to Use Being a solo business owner means we are ALWAYS busy. Marketing our business to fill up that pipeline of interested prospective clients takes as much or more work than our client projects. But don’t put it off, push it […]
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A key to great content – be an authority
The Key to Great Content: Become an Authority in Your Niche Know. Like. And Trust = the keys (to CM and your biz) Those words and core concepts are the keys to avoiding those big, huge mistakes in marketing and to producing meaningful content that your audience, whomever they are, wants. Really, really wants. […]
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