I’m So Glad You Asked What’s a Bundle Sale and Why Do I Want to Buy One? TL;DR – this became an epic post when I thought about and wrote down all the things I wish I’d known years ago before I first encountered what I now know is a “bundle sale,” and its companion, […]Continue reading
Hey Solopreneurs! You Need a Marketing Action List More than You Need a Full Blown 12-Month Plan Here’s a serious hot take from a former ad exec and a current marketing consultant, coach and trainer – how about NOT writing out a full 12 month marketing plan! “What’s happened to you Jennifer?!” you’re wondering. I […]Continue reading
How to Start, Manage, and Grow Your Social Network Without a Huge Time Commitment Even if you missed my recent training sessions on Smarter Social Success, you’ve probably heard me argue that as busy solopreneurs we need to be careful and wise about where we spend our marketing time on social media. Be where your […]Continue reading
Real Influence Comes from Listening, Deeper Connections and More Impactful Conversations – Learn How to Do It Better by Reading V.I.B.E.S. How can we have more meaningful conversations in and around our businesses? You might be sick of seeing the marketing term “influencer”, or maybe just tired of all the people all over social media […]Continue reading
Every Business Owner Faces Imposter Syndrome at Times – How Do We Handle It? I haven’t met a solopreneur, consultant, coach, author, photographer, marketer or researcher who has NOT had moments dealing with feelings of Imposter Syndrome. Shoot, some of us feel and battle it on such a regular basis we’ve given our Imposter a […]Continue reading
It’s a Crowded Online World and We Can’t Afford to Make Mistakes With Our Websites and Blogs We are long past the days when we could just add a blog to our website and post whatever we felt like, whenever we felt like, and just talk randomly to our potential audience and watch traffic and […]Continue reading
Five Core Competencies or Skill-sets All Solopreneurs Need We may get to a point in our business’s growth where we can hire a VA, intern, or team member to help us with social media marketing – but for most of us in earlier growth stages, we are own social media managers. While we already wear […]Continue reading
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