It’s Time to Fix Your Freebie and Make it Focused, Not a Fire Hose of Information! Online business owners, I bet your freebie (aka lead magnet or email opt-in gift) is not bringing you enough right-for you customers. To attract loyal subscribers who turn into buyers, we want them to see results quickly, so they […]
Continue reading8 Smart Solopreneurs – Coaches, Community Builders, Creators – Tell Why Email Is Mighty Marketing for Them If you’ve been online for business for even a hot minute you’ve heard lots of folks talk about the power of email marketing, that email is NOT dead, it has a great return on investment, its an asset […]
Continue readingAre You All Give and No Receive with Your Emails? aka You Aren’t Making Offers to Your List! When was the last time you sent an email to your mighty awesome community of subscribers, with a link in it? Specifically a link that asked them to take an action like signing up, registering, booking […]
Continue reading5 Expert Marketing Resources Share Tips and Examples to Inspire Your Email Welcome Series I’m a huge believer in the power of email marketing to build and grow a business in our very digital world. Email is far from dead! Authentic, value-driven, personality-sharing emails delivered straight to your prospects’ inboxes are a great way to […]
Continue readingSolopreneurs Use These 10+ Types of Tested Email Subject Lines to Get More Attention and Higher Open Rates You’ve heard and seen me teach and preach on the power of email marketing to drive business success for budget-minded small businesses and solopreneurs. Email marketing is far, far from dead! But sometimes our stats look sad […]
Continue readingDon’t Overlook These 5 Simple Email List-Building Tips As a busy solopreneur you have a lot on your plate and many marketing tasks are calling your name. I get that growing an engaged email community can feel like a super slow process; but every effort we make adds up. Are you taking advantage of the […]
Continue reading20 Things to Know About When Choosing Email Marketing Software for Your Small or Solopreneur Business Email is THE TOOL to set you up for a laptop lifestyle, work-from-anywhere, business. And yes, your business, no matter how small or large, physical retail or online only, needs its own email list. But getting started with email […]
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